How to Become an Early Adopter

Early Adopters get the gold, while the majority are stuck with worthless pebbles.

13.5% of the population are Early Adopters. 68% are in Early or Late Majority.

Our brains are naturally wired to be in the majority. This was helpful long ago during a survival-based existence. Eons ago, those who left the tribe died without passing their genes on.

We come from the genes of those who stayed in the majority.

The Majority Successfully Survive, But Fail to Thrive

The problem is we've got survival in the bag now. This outdated brain wiring sabotages our pursuit of Profit, Purpose, and Peace in modern society. It creates a lot of suffering.

Luckily, you can override this faulty wiring and choose to become an Early Adopter.

How Adoption Progresses Through Groups

Each group takes its cues from the group before it.

• Innovators are copied by Early Adopters
• Early Adopters are copied by Early Majority
• Early Majority are copied by Late Majority
• Late Majority are copied by Laggards

Our brains are way too lazy to actually examine all the behaviors, tech, and tools available to us in order to make our choices.

We'd have to eat 30,000 calories per day if our brains ran off of first principles.

Ain't nobody got time for that.

So we follow the leaders ahead. We unconsciously copy the behaviors of people in the Early Majority or Early Adopters at best. The Early Adopters get the gold and we're left with the worth-less pebbles.

How can we skip forward to join the Early Adopters? You must get past...

The Moat Surrounding Early Adopters

Getting into the Early Adopters club is difficult. You can't simply be let in. There's a perilous moat. Here's how you encounter it...

90% of the people who look like innovators are fakers. They're about 10X greater in number and at least 10X louder than real innovators. That's the 90/10 Rule persistently enforcing.

Innovation attracts fakers because it creates an opportunity for them. Fakers can tell you what you want to hear when not bound by truth.

Meanwhile, real innovators are quiet. When they do explain an innovation, it may not make sense. It might even sound crazy. That's because it's bound by truth and reality.

And the truth is that innovations are necessarily counterintuitive to an aspiring Early Adopter.

That's the moat. 99% of innovation chatter is from noisy fakers who can't offer you real value. You have to find the 1% signal from real innovators and expect the counterintuitive early reality to seem weird at first. Then you need to know...

How to Get Past the Moat & Make It Worth the Risk

You have to take a risk and try following some alleged innovators. To make the risk smart and juicy, make sure the potential reward is 100x bigger than the risk. It's worth losing $1 a few times to eventually reap a $100 reward.

Sometimes, the rewards can be even bigger. Once you've found a real innovator you can keep following them through waves of innovation, generated outsized profits in each wave. Before you know it, the rewards are compounding.

Finding and following just one real innovator can positively change your life forever.

The steps:

1. Start looking for innovators
2. Look for those that introduce you to smart, juicy risks with 100X potential reward.
3. Try and perhaps fail (and learn a few things).
4. Repeat until successful. (You found a real innovator)
5. Compound successes with real innovators.

If you take $1 risk and fail with 10 fake innovators in a row, you've lost $10.

Luckily, if the 11th is the real deal, you gain $100. Those are great numbers... probably much better than any risks you've taken in the past few years, or ever.

Start looking! It's worth it.